Don’t Guess, Ask!

I used to think I had to figure it all out on my own. That if I had a good idea, I needed to protect it. Build it quietly. Launch it perfectly. Then people would understand.

That mindset almost killed a book.

I spent weeks outlining, deleting, second-guessing. The more I tried to get it right in isolation, the more stuck I felt. Until one day, I stopped writing and just started talking. I reached out to a few friends, told them what I was thinking about, and asked what they wished someone had told them when they started.

Suddenly, I was not guessing anymore. I was learning. No hypotheticals. Not what I thought people wanted. What they actually said. What they actually felt.

And I realized something big. You don’t find clarity by thinking harder. You find it by listening better.

If you have an idea, talk to people. Ask what they’ve tried. Don’t pitch. Just ask. Just care.

Tommorow, we talk about the pivot, and what to do when the plan starts to shift.

Tommorow: 7 of 8 Get It Wrong to Get It Right

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